The Value of Sustainability

June 10, 2021 Judi Hess

The question always arises; can you deliver high performance as an organization and drive sustainability as well? Are these concepts at odds with one another, or are they inextricably linked? At Copperleaf®, we believe there’s a better way to answer this question. It comes down to understanding “what does your organization really value?” Some say: “What gets measured, gets done.” We say: “What gets valued, gets realized.”

Copperleaf helps organizations make informed decisions by quantifying value in terms of how every initiative drives the attainment of strategic goals. The Copperleaf Value Framework (CVF) uses a comprehensive set of quantitative measurements to evaluate the impacts of proposed investments and portfolios on sustainability, in conjunction with traditional financial measurements. The CVF captures the overall strategic management decision criteria for an organization, or put simply, defines “what an organization values” beyond just financial objectives. It encompasses factors related to service levels, risk categories, benefits, and financial impacts—including factors influencing stewardship and sustainability.

We’ve developed a library to capture the knowledge and models used to support sustainability and Environmental, Social, and Governance (ESG) goals in the decision-making process. The Copperleaf Value Model Library is an extensive collection of best practice value models that have been proven and accepted by peer organizations and regulatory bodies. Over 70% of Copperleaf's value models capture an aspect of ESG goals! The Library includes over 190 value models which are informed by the United Nations Sustainable Development Goals (SDGs) in the following areas:

  • Societal
  • Security
  • Economic Development
  • Environmental
  • Human Health and Happiness

To pay more than “lip service” to sustainability, organizations need to assess the impacts of these factors directly in their decision-making process—in a quantifiable way. They also need a way to transparently understand how the portfolios of investments being made will deliver on an organization’s ESG objectives. Copperleaf provides a platform to do just that, tailored to the needs and objectives of the organization. Learn how Anglian Water is addressing the SDGs using the Copperleaf Value Framework.

The Copperleaf Decisions Analytics Solution, together with value frameworks built from the library, is helping to inform over $1.5 trillion dollars of investment in physical and digital infrastructure in the world today.


Contact us to find out how Copperleaf can help you incorporate criteria related to sustainability in your organization’s decision-making approach.

About the Author

Judi Hess

Judi has been the CEO of Copperleaf since 2009. She recently won the BC CEO Award, was named BC Tech Person of the Year, and was selected as one of Canada's Top 100 Most Powerful Women.

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